"Come for the affordable pints, stay for Grealish's legs'"

Marking the start of the World Cup season, The Zyn Arms was opened.

A pub where there’s 2022 football, but symbolically priced drinks at just 66p.

Hundreds of reservations, 135 pieces of coverage, 14 running in national newspapers.

Through organic PR alone, The ZYN Arms was ranking no.1 on Google when searching “World Cup Pub” for 48 hours from the announcement going live.